Personal project
Incognito HQ
The process
during the summer break in 2021, I found an art project that I resonated with, Incognito. Due to the recent popularity of different metaverses and the strong design language of Incognito, I felt inspired to combine the 2 and build a virtual art gallery.
one of the pieces from the collection “ICON4599” with in the background some of the design language used across the project site and social media
after getting the idea to build something, I first made some sketches.
The building was designed with the idea that a top-down view would show the project logo. Another design feature is the skyscraper next to the gallery, this was inspired by an ad campaign to promote the project done in times square.
After sketching the design on paper, I made a quick 3d model in SketchUp. In SketchUp I iterated on the design, I made sure there was a golden path through the building from each of the entry points.
I also added some more visual interest by giving the gallery a slanted roof, with the dot in the middle slanted the other way.
